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Thursday, March 7, 2019

Print Media vs Electronic Media

The quaint cave paintings, hieroglyphs, symbols, maps, and drawings argon all the examples of how human being communicated from time to time. The study forms of media used all around the world straightaway are cross media, electronic media. In this article an attempt has been made to compare marker media and electronic media. Print media contain materials that are available to us in printed form and which we have carry with ourselves or we dejection simply opine they are portable. The major types of print media are books, magazines, tidings pennings, intelligenceletters, posters, brochures, press releases etc.Books are the aged(prenominal)est mean(a) among all the print media and they re still unrivalled of the most astray used among all. These were the books that contri preciselyed to the development of libraries in medieval times across Asia and Europe. Magazines and newspapers are relatively new form of print media which gained popularity and became common in the tw entieth cytosine all over the world, thus becoming leading medium of mass communication. The advent of newspapers and magazines greatly helped in the communication at the local, field as well as global levels during the last two centuries.It can withal be said that these acted as agents of globalization to a hulky extent. They also helped in anti-colonial movements across the world. Electronic media imply to that form of media which can only be admission feeed by an electronic device. The largely used electronic media are radio, television and internet. Radio is no doubt the oldest of electronic media. It came to the humankind in late 19th and early 20th century and deep d k at one timeledge few years it became one of the daily items of use for millions of people worldwide.It became one of prime sources of entertainment, knowledge as well as information. Radio was also used as an effective medium to transmit messages during the world wars. The mid-20th century saw the rise of television as an electronic media and it very pronto became the most fascinating all over the world. The reason for the success of television is very simple. It appeals to our optic as well as hearing senses. The visual appeal of television is perhaps unparalleled to any mass media. cashbox now it remains the most popular mass media.With the introduction of gentleman Wide Web (www) the internet Stats there were more than 2. 4 billion internet users on June 30, 2012. The internets popularity as mass media is because of the fact that it enables one to access any and any information by Just click of a button. It is also a two way communication medium as it helps interacting face to face by the use of appropriate instruments and internet connection. hence we can say that both print and electronic media have contributed greatly in the process of mass communication. Both have their respective advantages as well as disadvantages. and to neglect or ignore one for other would not b e the ideal way because each form has its own significance. The books, for example, cannot be replaced by television, while the attraction of internet and web cannot fully over remove the charm of newspapers and magazines. Moreover people working in antithetical media fields and their livelihoods would be affected if any media suffer a setback. except at the same time one moldiness also be ready to accept the reality that with time it would become difficult for old media to survive in the new digital age.So, for its survival the old media must make use of new techniques and technologies to upgrade itself and also try to keep intact its genuineness which by no way is an easy task. But still we can try. The production of the e-books, e-newspaper and internet radio are rough of the successful efforts to assimilate the old with the ew. The Future of refreshingspapers Newspapers have been concerned to the highest degree their future for some time now. While the keep down of adults reading newspapers and the number of papers sold each week are higher than eer before, the growth of newspaper readership has not kept up with the growth of tribe in this country.Young people, especially, are not turning to newspapers. Young people who assay news for years have turned to television, which has done a trivial Job, for the most part. And now comes along the Internet. The Internet gives us up-to-the minute news the way radio has been ble to do, but the Internet lets you filter out the news you dont anguish about and only receive the news you do care about. This certainly begs the psyche Are the print media dying? University professors and professionals ask the question at their conventions and conferences.But by some definitions, the newspaper is one of the most synergistic media around. That paper product Just isnt electronic. You can start reading them at the beginning, middle or end. You can stop anytime you want, and start again when you want. there are inde xes to help you Jump around to the spots you want. You can take it almost anywhere. You dont need batteries. Thirty years ago the experts were predicting that newspapers as we knew them would be dead in 10 years. Wed all be receiving news from videotext machines (a old form of computer).Well, today, the experts are not predicting that newspapers are going to go away, but they willing change. Readers will look to both the Internet and print editions of the paper for news. Newspapers have strong brand recognition when it comes to news and readers who want tried news will go to the media they trust. But print media that go online will not succeed simply by shoveling their old content onto the terra firma Wide Web. To make money they will have to provide revalue added ads, and original Web content.In actuality, there is a greater demand today for news and information. Those who are trained to reliably gather information from a variety of sources, synthesize or make sense of it, an d repackage it for dissemination in a variety of formats will be in great demand. New media, which includes the World Wide Web, is one of the fastest growing and highest paying flight fields for the news media. The vast majority of newspapers in the country now have web sites, though most of them are stuck in the ikon of creating content for their

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